What if your podcast actually generated leads?

A podcast isn't just a content machine. It's a relationship engine. We help B2B companies (Metro Detroit-based and remote) turn conversations into connections that drive real business outcomes.

Proven by The Dillon England Show

1.5M+

Organic YouTube Views

4 & 13

New Clients & Referrals (in 2 Months)

Using the exact system we build for our clients.

Three Things a Podcast Gives You

Whether you're starting from scratch or fixing a broken system, a well-executed podcast creates three tangible business outcomes.

Sales

Turn podcast guests into qualified conversations. Build relationships without cold outreach. Your guests are your ideal prospects.

Exposure

One episode becomes 10-20 assets. Your YouTube channel compounds—old episodes keep ranking and generating views. Own your narrative. Build authority where your prospects are already searching.

Relationships

Consistent, meaningful touchpoints with decision makers. Stay top of mind. The podcast is a legitimate reason to stay connected.

How We Work

A clear, strategic process designed to move your business forward.

1

Strategy & Discovery

We dig into your business, market, and goals. We identify who your ideal guests are and how to position the podcast for maximum impact.

2

Launch & Production

We handle everything. Guest recruitment, interview direction, video & audio production, editing, and distribution across all platforms.

3

Content Amplification

Your episode becomes short-form clips, LinkedIn posts, blog content, and more. We maximize the value of every conversation.

4

Growth & ROI Tracking

We measure what matters. Track which guests turn into opportunities. Scale what's working. Optimize continuously.

What We Handle

You focus on running your business. We handle everything else.

Strategy & Guest Recruitment

We identify the right guests who are also your ideal prospects. Build relationships at scale.

Full Production

Video, audio, editing, graphics. Pre-production planning through post-production polish. You show up. We handle the rest.

Distribution & Amplification

One episode becomes clips, posts, LinkedIn articles, and more. We repurpose your content across all platforms to fuel your marketing engine.

ROI Tracking

Measure what matters. Track which guests turn into opportunities. Know your return. Scale what works.

Ready to turn your podcast into a business tool?

Let's talk about what's possible for your company. Book a free 30-minute strategy call with Dillon.

Schedule Your Call

Common Questions

We get these questions a lot. Here's what we tell people.

If podcasting works this well, why doesn't everyone do it?

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Most people focus on the wrong metrics. They nail the visibility part—they get views, downloads, exposure. Great. But then they don't have a strategy to convert those viewers into actual relationships and revenue. They quit before momentum builds because they're not tracking what matters. A podcast without a conversion strategy is just expensive content creation.

A podcast IS powerful. It builds authority, reach, and credibility. But only if you combine it with a real strategy for turning listeners into clients. Most agencies stop at the visibility piece. We keep going.

Even if I'm convinced, how do I actually execute this?

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That's where we come in. You might know a podcast is powerful, but the execution is overwhelming. We handle guest strategy, outreach, recording, editing, distribution, and conversion tracking. You show up for conversations. We handle everything else.

Will this take a ton of my time?

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No. You show up for the conversations. That's it. Everything else—strategy, production, editing, distribution, tracking—we handle. Your job is to be good at talking to people. We handle everything else.

How long before we see results?

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That depends on what "results" means to you. Are you looking for lead generation—guests converting into actual clients and revenue? Or exposure and authority building? Those have different timelines.

Many of our clients see real momentum within 3-6 months. You'll have guests booked, episodes live, content flowing, and the first indicators that the system is working. Lead generation takes a bit longer—relationships compound over time. But by month 6, most clients are seeing meaningful traction from guest-to-lead conversions.

That's why we have minimums. A podcast isn't a quick win. It's a relationship engine. You need time for it to work.

What if we already have a podcast but it's not working?

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That's our specialty. Most broken podcasts lack strategy or tracking. We audit what's happening, rebuild your strategy, and implement the system that actually works. Start with a Podcast Audit and we'll show you what to fix.